Ferdie is responsible for establishing strategic client partnerships and unlocking growth opportunities in Ipsos Philippines.
Concurrently, he is the country lead for Social Intelligence & Analytics, and advisor to Qualitative and Customer Experience service lines.
Previously, he was the Asia Pacific lead for one of Ipsos’ key clients, ensuring their research requirements are fully supported in Japan, Australia, and ASEAN.
Prior to Ipsos, he led qualitative teams in Philippines and in Singapore in various research agencies. He graduated from University of the Philippines with a degree in Sociology, cum laude.